How Two Undergraduates Went From Forever Alone To Thousands In Sales

A team of undergraduates at Queens College in New York led by Matt Sconce had a semi-bright idea: they'd make Forever Alone statuettes. Matt Scone and sculptor Sanden Henning got together to make a 3D model of the famous Forever Alone face, a sad-eyed monstrosity familiar with those with no friends and those who like to suggest their friends have no friends. The face, to be clear, is wildly ugly yet poignant in its own special way. They decided to manufacture them. They started with a limited run of 30 and sold them for $80.

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